Established Representative at the UK Intellectual Property Office — since 2008
A clear, visual guide

The trademark process, explained.

From the day you file to the day you are registered — every stage, what happens, and exactly where applications run into trouble.

93%
of UK applications
reach registration
~2%
formally opposed
10 yrs
per renewal term
~4 mo
typical to register
1,340,875
marks analysed
The journey, step by step

Seven stages, from filing to lasting protection.

A smooth application follows seven stages, including the active protection that begins once you are registered. The figures come from the public UK register, so you can see what is typical at each point.

STEP 1 / 7 Day 0

Application Received

Learn more
By the numbers
!
Where it trips up

Figures derived from the public UK IPO register (applications filed 2015 to 2023; a settled cohort of 1,340,875 marks). They describe a typical journey — every application is different.

When things do not go to plan

Most register. A few hit bumps.

These are the things that can interrupt the journey — and where the right help makes the biggest difference. Tap any card to learn more.

Frequently asked

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