Knowledge Hub · Updated 13 October 2026
Trademark Knowledge Hub
Free, plain-English help with UK trademarks, from the team that has been registering and protecting brands for UK businesses since 2008.
Everything we publish is here in one place: step-by-step guides, answers to the questions business owners ask us most, trademark news, real client stories, scam warnings and short videos. Search for your question, filter by topic, or start with what other readers are looking at this week. If you can’t find what you need, ask us and a specialist will reply within one working day.
UK Trademark
Our Trademark Specialist handles your Trademark Application from search to registration. Whether its Brand Name Registration or logo, or tagline.
Trademark Cost Calculator
Free tool · No sign up What will your trademark actually cost? Work out the real cost of protecting your brand, in the UK…
International Trademark Registration
Our specialists manage your Global Trademark Registration across multiple countries, providing expert advice and clear guidance on International Trademark Cost.
Design Registration and Renewal Services
Protect how your product looks with UK design registration. Covers shapes, patterns, and packaging. Easy renewal every 5 years. Not sure about trademarking a design?…
A Guide to European Community Trademarks
Learn how European Community Trademarks (now EU Trademarks) work, their benefits, and how to register your brand across the EU with this practical guide.
How to Trademark a Business Name in the UK
A company name at Companies House isn't a trademark. How to protect your business name in the UK: what it costs, how long it takes, and a free search.
Self-Service vs The Trademark Helpline vs a Trademark Attorney
The honest comparison Doing it yourself, using us, or paying a trademark attorney. What the register actually shows. Every figure below comes from the…
Trademark Process
A clear, visual guide The trademark process, explained. From the day you file to the day you are registered — every stage, what happens,…
EU Trademark Registration
EU trademark registration made simple: one EU trademark application protects your brand across all 27 EU member states. UK specialists since 2008, fixed fee.
Free Trademark Guide
Download our free trademark Guide.
Trademark Your Name
Learn how to trademark your name with step-by-step guidance on eligibility, application process, and protecting your personal brand effectively.
Trademark Protection
Learn how to protect your trademark in the UK and EU. Our experts help safeguard your brand with legal advice, monitoring, and enforcement services.
Trademarking Your Logo
Want to trademark your logo in the UK? Protect your brand's visual identity with expert filing support. We handle the search, application, and registration for you.
Article30 Jun 2021Bass, the UK’s oldest trademark
The story behind the UK's oldest trademark, Bass beer.
News25 Aug 2026Why Is OpenAI’s ChatGPT Trademark Being Opposed in Australia?
OpenAI's ChatGPT trademark has been opposed in Australia by the owner of the GPT property group. How oppositions work there and what it means for UK brands.
Article29 May 2026What Can You Do If the IPO Objects to Your Trademark?
Had a trademark objection from the IPO? What it means, your two-month deadline, the options for responding and what happens at an ex parte hearing.
3 Feb 2025A Stress-Free Experience with The Trademark Helpline: Isabel’s Free From Success Story
Discover Isabel's stress-free trademark registration success with The Trademark Helpline. Experience expert guidance, seamless communication, and top-notch trademark…
Article24 Aug 2026Why Do Some Brands Have Different Names in Different Countries?
Why do some brands have different names in different countries? Hungry Jack's, Lynx and Walkers explained, and how to check your name before you expand.
Article27 Jan 2026UK Trademark vs EU and International Trademarks: Understanding the Differences and Avoiding Costly Mistakes
Understand the differences between UK, EU and international trademarks, and learn how to avoid costly filing mistakes that leave your brand unprotected.
3 Feb 2025Case Study – Grandma’s Kitchen
The Trademark Helpline client case study on Bolton based new business Grandma's Kitchen.
News22 Oct 2024Erling Haaland’s Trademark Journey
Goals and Red Cards Erling Haaland is a name inextricably linked with success and, occasionally, controversy. As one of the world's most prolific goal…
FAQ12 Oct 2026Is my company name automatically protected once it’s registered at Companies House?
No. Registering a company name at Companies House does not register it as a trademark or automatically give you exclusive rights to use it as a brand. A limited comp…
Could someone really register my business name and stop me using it?
Yes. The UK works on a first-to-file basis. If someone registers your name as a trademark before you do, they can hold the rights, even if you’ve traded under it for…
FAQ12 Oct 2026What actually happens if I never trademark my brand?
Possibly nothing happens immediately. The problem is that the need for trademark protection often becomes apparent only after the business has built something valuab…
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Trademark advice by topic
Check and plan
Search the register, choose the right classes and check a name before you file.
See all guides →Manage and protect
Monitoring, renewals and representation once your trademark is registered.
See all guides →Trademark disputes
Oppositions, cancellations, cease and desist letters and online takedowns.
See all guides →The people behind the answers
Our authors
Jonathan PatonFounder & CEOBrand protection strategy for UK businesses since 2008.
Matthew GriffithsCommercial DirectorClient work and our UK and international partnerships.
Alex PughBrand Protection ConsultantNew clients, international applications and hearings.
Laura SpencerParalegalDrafting, filing and progressing applications.
Saad AshrafMarketing ManagerMarketing and the trademark data behind our guides.
