What is Trademark Trolling?

Trademark trolling refers to the practice where individuals or entities exploit the trademark system by registering trademarks, often on common or generic terms, with the primary aim of profiting through legal threats, demands for licensing fees, or settlements, rather than actually using the trademark in commerce. This practice is generally regarded as being in bad […]
What Protection Does a Name on Companies House Provide?

As a Trademark Registrar who has been in business since 2009 it still amazes us how many times, we encounter seasoned business owners with an amazing brand and when we ask if it is trademarked, they say “It’s okay, I have the company name” … So, what sort of protection do you get from a […]
Who are, the Intellectual Property Office?

The Intellectual Property Office (IPO) is the official government body responsible for intellectual property (IP) rights in the United Kingdom. As an executive agency of the Department for Science, Innovation and Technology, the IPO plays a pivotal role in promoting innovation and economic growth by ensuring that individuals and businesses can protect and exploit their […]
Domains and Websites: How Do You Stop People Using Your Brand?

In today’s digital world, protecting your brand online is as important as safeguarding your physical assets. Your domain name and website are key components of your brand identity and at the least are the online shop front for your business. It’s therefore truly important to ensure they are protected from misuse or infringement by others. […]
What is Passing Off and Why does it Matter? – A Peloton Case Study

You’ve heard of Peloton right? Founded in 2012 by John Foley, Peloton revolutionised the home exercise market by combining technology and engaging fitness content through high-quality stationary bikes and subscription-based virtual classes. Peloton quickly gained popularity and went on to widen their product lineup to treadmills and accessories as well as diversifying their available workouts […]
How can trademarks boost your Search Engine Rankings?

Chapter 8 – How can trademarks boost your Search Engine Rankings? In today’s digital landscape, standing out in search results is crucial for any business aiming to grow and thrive. One powerful but often overlooked strategy to enhance your online visibility is Register And Trademark a Business Name. Here’s why trademarking can significantly improve your search […]
50 reasons to trademark a business

Protection from Infringement: A registered trademark provides legal protection against unauthorised use. Exclusive Rights: Grants you exclusive rights to use the trademark in relation to the goods and/or services for which it is registered. Business Asset: Trademarks can appreciate in value over time. Licensing Opportunities: You can license your trademark to others and earn royalties. […]
The ABC’s of Business Insurance

Always Be Covered This article is by no means a comprehensive guide to business insurance. Sadly, the breadth of the topic can hardly be distilled into one post. Hopefully, we can cover the basics here concisely enough to help you make an informed decision about your options moving forward. Business insurance requirements vary hugely based on circumstance. […]
Starting a New Business Checklist

Starting a new business? During this exciting time, it’s all too easy to overlook some of the fundamentals that can make the difference between success and failure early on, some of which have significant associated costs. Failure to consider these expenses and plan accordingly is one of the key reasons for the alarmingly high rate […]
Top 5 Trademark Myths

There seems to be an awful lot of confusion around Trademarks and what does and doesn’t constitute legal ownership of a name, logo, or phrase. To clear things up: here are the top 5 myths surrounding trademarks so that you don’t get caught out. Myth 1: Registering your company name with Companies House is the […]